CTIT - Click to Install Time
CTIT, stands for Click to Install Time, is a type of measurement used to detect anomalies in time from when a user clicks on an ad to the install. It helps mobile advertisers to detect attribution fraud types like click spamming and click injection.
A short Click to Install Time means there is an abnormally short time between a click and an install and this gives an idea to mobile advertisers about if there is a fraud attempt on attribution of installs.
CTIT analysis can be conducted via attribution tools (Mobile Measurement Partners) or third party mobile ad fraud detection and prevention tools.
Get Featured On Mobile Marketing Reads!
We help companies in the mobile marketing ecosystem to reach a qualified, engaged audience for branding, thought leadership,and lead-generation.
LATEST MOBILE MARKETING NEWS
-
Ubisoft Revenue Statistics (2024)
Founded in 1986 in France, video game developer and publisher Ubisoft is among the world’s largest game publishers with studios in 28 countries. Among the company’s best-known games are Assassin’s Creed, Far Cry and Watch Dogs. Company Overview Founded Date March 28, 1986 Founders Claude Guillemot, Christian Guillemot, Yves Guillemot, Gérard Guillemot, Michel Guillemot Headquarter […] More
-
The 16 Best Free Survival Games
The demand for ‘Survival’ games is increasing day by day. Especially the ‘Battle Royale’ craze, which started with H1Z1 and PUBG, has greatly increased the demand for survival games. As a matter of fact, at a time when the demand is at such crazy levels, game developers have released hundreds of copies of each other, […] More
-
The 9 Best Screen Sharing Apps
In an era defined by remote work, virtual meetings, and digital collaboration, the importance of effective screen sharing tools cannot be overstated. Whether you’re conducting a virtual presentation, hosting a remote team meeting, or providing technical support from afar, the ability to share your screen seamlessly is essential for fostering communication and productivity. In this […] More
